The best season of the year everyone is waiting for is here-
the holiday season and for most business owners, it's their season of raking in
more sales and turning pitched customers into purchasing ones.
In the eCommerce and in-store business history so far, some
special days have remained amazing days for immense sales and brand promotions
like the black Fridays and cyber Monday.
Before you should be thinking of making your business rake
in more sales on this special days, there are some customized advice you will have
to take which will contribute to your business growth and achievement of goals.
To begin with you should know business thrive well on the internet,
meanwhile if you've not been thinking of owning a website and running an online
presence then it's not too late to rise up for action.
If you website, ensure you optimize it to be mobile friendly
since 50% of online shoppers shop with their mobile phone. Your website should
be neat, easy to navigate and quick to load.
Segment your consumers in these days by knowing what they
want, what interest and satisfying them with the provision. Put social media campaign
running into your plans and ensure your digital ads is calling enough to bring
your willing customers to your in-store.
Also, remember you can stand out amidst competitors and
bigger business by giving special offers over some of your unique goods as that
will turn the consumer's and customer's eyes towards your place.
Now I'm sure you're willing to know those days ti make your
business rake more sales using these marketing ideas. Below are run down list
of best days for holiday sales.
1. Black November.
Since November is the month closer to December. The 1st to
30th of November use to be those amazing time to rake in sales. Even, most
online shoppers goes more sooner shopping for what they want starting from October.
Nonetheless, you can still run up your plans and make your customers stay with you
until holiday is over.
2. Black Friday.
The 24th of November is the worldwide black Friday, it's the
last Friday in the month of November. As it's dated in the history, it's the
day after Thanksgiving. And it's recorded to be the blockbuster day in the history
of eCommerce as many went out in Friday mornings and return home from stores in
the black night. Apples gadgets, clothing, toys kitchen items, large
appliances and jewelries sells faster on this day.
Read Also: Best Black Friday Deals For Small Business
3. Cyber Monday.
The next day you should be thinking of after Black Friday is
Cyber Monday. It's the day everyone has gone on weekend, enjoying tours, at the
beach, camping and fun party and they are starting their new week with plans of
getting what they needed. With just a touch of 'Order' button, customers want to
have their products delivered to them since it's believed to be their most important
priority for the week. Black Fridays product sells well on Cyber Mondays too.
4. Boxing Day.
Like any other best days to sell, boxing day is always the
26th of December, the day after Christmas. Business owners believed that most of
their customers have missed what they intended to buy before the Christmas and
are yet busy looking for opportunities to buy discounted products while the holiday
is still on. Having that in mind, boxing days would be a good day to sell your
goods and services while considering the needs and demand of your customers.
Before you put your products on the eCommerce website. You
should come to table and identify which inventories would be discounted, have a
deadline countdown time plugin on your website as this will awaken the urgency
in the heart of your customers. Using all those mentioned ideas, I hope your
business would stand out this holiday season and dub you an esteemed brand.
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