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How To Start A Lucrative Printing Press Business - Media/Publishing - West Entrepreneur Forum

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How To Start A Lucrative Printing Press Business by Ikoiikenna: 04:42pm On 10 Oct

Are you interested in designs and everything that comes with it? If yes then you might want to consider starting a printing business.

Getting into the printing business is a good decision I can tell u, the market is huge and there is always need for printing gig. Businesses still engage in one form of printing to another, like printing work on their business cards, brochures, banners, sign posts, bill boards ads and marketing campaigns.

One thing you should keep in mind though is, this business is a bit complex, you need to prepare yourself and your mind to go all the way. You need to acquire the necessary knowledge and skills that will help you stay aloof in the printing business.
Now let's go through the major steps to get you started:

1. GET YOUR CAPITAL READY:
To get into this business, you need good capital to invest in certain printing machines which can be quite expensive. You also have to consider maintenance cost, purchasing of spare parts in cases of break downs and digital software designs. Read Also: Beyond Bank Loan: 6 Source Of Fund For Your Business

2. GET YOUR BUSINESS REGISTERED:
If you intend to take your business to a great height and want clients to take you serious, then consider registering your business with the appropriate authorities in charge.See Also: How To Register A Business Name In Nigeria

3. ACQUIRE THE NECESSARY KNOWLEDGE:
If you are serious about this business then you need to take up a training course or class that will equip you with the knowledge on print design, graphic design, software design like Adobe Photoshop, Adobe design suite, quark and the rest. Note that, it will cost you real good to get this knowledge but guarantee it will be worth it in the long run.



4. GET A BUSINESS PLAN:
I believe in business plan that is why I keep emphasizing on the important and the need to have one. You need a business plan that will show you how to project your finance, target market, number of competitors and so on. Make sure to conduct an exhaustive business plan before embarking on this business. See Also: Step-by- Step Guide: How To Write A Business Plan

5. GET A SUITABLE LOCATION:
There are certain factors you need to consider before securing a business place, like, affordability, if it's accessible and how good the area will be for your business. You need to consider siting your printing business near busy areas like, university campus, hospitals, business district and the rest.

Also, another factor to consider is space , you need enough space in the property you will be renting so you can convert some part to offices for staff and where you can meet potential clients and discuss business. Make sure this offices are well put together to present a professional front to clients.

6. PROMOTE YOUR BUSINESS:
What this means that you have to develop ways and patterns that will market your business in a good way. Make samples of your work so you can show to prospective clients--print your own business cards, brochures, filters, banners to advertise and showcase the quality of your work. Read Also: How To Interest People With Your Business

You can also promote your business online by building a website where you can display your work so that prospective clients can see and make orders.
So there you go -- get started and best of luck.

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